How to Host a Workshop in a Coworking Space, Step by Step
A coworking space can give a first-time workshop host a room, a screen and a built-in community. Here is how to book it, set it up, fill it and follow up.
In this article
- Why run a workshop in a coworking space?
- How do I choose a topic and audience?
- What should I ask the coworking space before booking?
- How do I make the event accessible?
- How do I get people to come?
- How should I price a workshop?
- How do I run the session well?
- What should I do after the workshop?
- The short version
A coworking space is a practical place to run a small workshop: it offers a bookable room, basic equipment and often an audience of members who may be interested. To make it work, choose a narrow topic, ask the venue the right questions before you book, and plan the follow-up as carefully as the session itself.
Why run a workshop in a coworking space?
Compared with a hotel room or a rented hall, a coworking space often comes with things you would otherwise arrange yourself.
- An existing community. Members and the space's own mailing list or channels can be a first audience, if the operator agrees to share your event.
- Equipment on site. Many spaces offer a screen or projector, a whiteboard and Wi-Fi. Confirm what is actually included.
- Flexible booking. Rooms are commonly available by the hour or the day, which suits a first small event.
- A work-friendly setting. People who already work there tend to expect a professional, practical session.
If your topic is visual, such as product photography, see our post on using a coworking space as a photography studio alternative for ideas on how a room can double as a set.
How do I choose a topic and audience?
Start with something you can teach well in the time you have, and name who it is for. "Invoicing basics for new freelancers" is easier to promote and teach than "business skills". Decide what attendees will be able to do by the end, then build the agenda backwards from that.
A short session with one clear outcome usually beats a long one that tries to cover everything.
What should I ask the coworking space before booking?
Send the operator one message with all your questions so you can compare spaces fairly.
- Is the room open to non-members, and what is the hourly or daily rate?
- What is the seated capacity for a talk layout and for a hands-on layout?
- What equipment is included, and is there a cost for extras?
- How reliable is the Wi-Fi when many people connect? Our guide to reliable internet for remote workers explains what to test and which backups help.
- How much setup and pack-down time is included?
- Are food and drink allowed, and can you bring your own?
- What are the cancellation and rescheduling terms?
- Will the space promote the event to its members?
Visit the room at the time of day you plan to run the workshop. Noise from the shared floor, light on the screen and the walk from the entrance all matter more than the listing suggests.
How do I make the event accessible?
Check this before you promote, not after. Ask the space about step-free entry, lifts, accessible toilets and seating options, and tell attendees what to expect on the event page. Slides should be readable from the back, and any video should have captions where possible.
The US Department of Justice publishes guidance on planning accessible meetings that is a useful checklist for hosts. Rules differ by country and by venue, so ask the operator what the space provides.
How do I get people to come?
Use several small channels rather than one big push.
- Ask the space. Request a mention in its newsletter, member chat or on its event board.
- Write a clear event page. State the topic, who it is for, the date, length, price, location and what to bring.
- Use your own network. Email your list and post on professional networks such as LinkedIn.
- List it publicly. Event sites such as Eventbrite or Meetup help strangers find you.
- Partner. Ask a related business or community group to share it with their audience.
Our post on finding and building meetup communities has more ideas on reaching local groups.
How should I price a workshop?
Add your costs: room hire, materials, any refreshments, platform fees and your own preparation time. Then look at what similar local sessions charge. A free or low-cost first workshop can be a good way to test a topic and collect feedback, but a small fee often improves turnout because people who pay tend to show up.
Write your refund and rescheduling policy on the event page so attendees know the terms.
How do I run the session well?
Before
Arrive early. Set up the layout, test the screen and the Wi-Fi, and have a printed copy of the agenda in case of technical problems. Keep a spare cable or adapter in your bag.
During
Open by saying what attendees will leave with. Alternate short explanations with an activity, a discussion or a question round so people are not just listening. Keep to the clock, but give room to a good discussion.
If you are nervous
That is normal. Rehearse out loud once with a friend, start with a simple question to the group, and keep your first workshop small.
What should I do after the workshop?
- Send slides, notes and links within a day or two.
- Ask for short feedback: what was useful, what was unclear, what they would like next.
- Invite attendees to connect with each other, for example through a shared channel, if they agree.
- Thank the coworking operator and tell them how it went. A good relationship makes the next booking easier.
Use the feedback to decide whether to repeat the session, change the format or move on to a new topic.
The short version
Choose a narrow topic, ask the venue specific questions, check accessibility, promote through several channels and follow up quickly. A small, well-run first workshop teaches you more than a big, rushed one.
Frequently asked questions
Do coworking spaces rent rooms to non-members?
What should I ask the venue before booking?
How should I price a first workshop?
How many people should I plan for?
What should I send after the workshop?
Sources and further reading
- planning accessible meetings ada.gov